At Machine Wash Cold, we’ve practically written the book on ‘embracing the vibe’. But let’s set the record straight -- we’re more than just a clothing brand; we’re a never-ending party. We unleash our imaginations with the enthusiasm of a child in a candy store. We thrive in the midst of creative chaos, twirl through the unpredictable, and firmly believe that doing the laundry is part of the fun, because we are one fold away from another good idea.

Our designs are inspired by our quirkiest obsessions. We find sheer joy in the alchemy of intriguing color choices. While we keep our finger on the pulse of trending aesthetics, we don’t stop there. We’re relentless in pushing the boundaries and demonstrating that the impossible is just the next challenge.

As for target audiences? Not our thing. We’re allergic to boxes and the idea of limiting our reach. Our mission is clear -- to inspire, to unite, to bring a smile to the dreamers, the wallflowers, the movers, and the shakers of the world.

At Machine wash Cold, we believe in empowering everyone to step into the spotlight, express themselves freely, and never shy away from the center stage. We celebrate diversity, and individuality.